World of Tanks Blitz launches a unique marketing campaign: a cross-country road trip featuring a real, decommissioned tank! This eye-catching stunt promotes the recent Deadmau5 collaboration.
The graffiti-covered tank, fully street-legal, toured the US, making a timely appearance at The Game Awards in Los Angeles. Fans who spotted and photographed the tank had a chance to win exclusive merchandise.
The Deadmau5 collaboration within World of Tanks Blitz is now live, offering players the chance to acquire the exclusive Mau5tank—a tank equipped with lights, speakers, and music—along with themed quests, camos, and cosmetics.
The campaign's playful approach to game promotion is undeniably humorous, even if it might irk some hardcore military simulation enthusiasts. This isn't Wargaming's first unconventional marketing move; they've been outdone by various brands, including breweries. However, the sight of a decorated tank cruising through neighborhoods adds a unique, entertaining twist to the winter season.
Ready to join the fun? Before diving into World of Tanks Blitz, check out our list of current promo codes for a head start!
