Purchasing a TV is a significant investment, especially considering it's one of the most frequently used gadgets in your home. Opting for a budget model might save you money upfront, but it often comes with subpar picture quality and a shorter lifespan. Instead, aim to find the best deals on high-quality TVs that cater to your gaming and streaming needs. Fortunately, there are TV deals available year-round, ensuring you don't have to pay full price if you know when to shop.
While Black Friday and Cyber Monday are well-known for their steep discounts, they're not the only times to snag great deals on best gaming TVs or quality 4K TVs. Leading up to the Super Bowl, which is the biggest TV-watching event of the year, you'll find enticing savings. Additionally, with new TV models typically released in the spring, this period is ideal for finding deals on last year's models. Keep an eye out for other sales events like holiday weekends and Amazon Prime Day for more opportunities to save.
AnswerSee ResultsBest Times to Buy a TV ----------------------Black Friday and Cyber Monday
Black Friday, once a single day of shopping frenzy following Thanksgiving, has now expanded into weeks of sales in November. This period offers some of the deepest discounts on TVs, making it an excellent time to purchase. You can find budget-friendly options perfect for a guest bedroom or a child's playroom, as well as significant discounts on higher-end and newer models released earlier in the year.
Traditionally, Black Friday deals were in-store exclusives, with shoppers camping outside stores like Best Buy and Walmart to snag limited stock at low prices. While in-store deals still exist, they're often used to draw customers into the store, and stock can sell out quickly. If you're after a specific TV, be ready to act fast during these sales in 2025.
Cyber Monday, on the other hand, is dedicated to online shopping. It's your chance to snag the best TV deals from the comfort of your home. Amazon's sales during this time are similar to their Prime Day events, offering limited-time deals with limited stock. Other retailers like Best Buy and Walmart also participate, offering both online and in-store sales.
Before the Super Bowl
Following the holiday rush, the Super Bowl stands as one of the year's premier TV-watching events. Retailers stock up on TVs in mid-January and early February, making this an opportune time for savings. Leading up to the big game, you'll find discounts on various TVs, including large screens. Older models typically see the steepest discounts, but you can still score a deal on newer TVs. Currently, Super Bowl deals on Samsung OLED TVs are already making headlines.
Early January also marks the Consumer Electronics Show (CES), where manufacturers unveil their latest models. Stores often discount older models to clear inventory for the incoming spring releases.
Springtime
If you're brand-specific, spring is when companies like Samsung, LG, Sony, and TCL release their latest TVs, starting around March and continuing through Memorial Day weekend. This is an excellent time to find deals on last year's models as retailers clear space for new stock. The changes between model years are often minor, so you won't miss out on significant features by opting for the previous year's model.
Amazon Prime Day
Originally an Amazon Prime exclusive, Prime Day has evolved into a multi-day event in mid-July, with other retailers like Walmart and Best Buy joining in with competitive sales. Prime Day offers deep discounts on TVs, often rivaling those seen during Black Friday and Cyber Monday. However, the best deals are typically on older models. Keep an eye on the site, as new deals are added throughout the event. While Prime Day is impressive, it doesn't quite match the overall volume of sales seen during Black Friday.
If you can't wait for the major sales events, holiday weekends like President's Day, Memorial Day, Fourth of July, and Labor Day often feature special TV sales. While the discounts might not be as deep, and the selection more limited, you can still find decent deals. Currently, President's Day sales are underway, with the best TV discounts at Best Buy until February 17.
Best Electronics Sale### Best Buy Presidents' Day Sale
38See it at Best BuyTV Release Cycles Matter
Understanding TV release cycles is key to finding the best discounts. At CES in January, manufacturers announce their upcoming models. By spring, starting around March, these new models hit the market, and retailers offer deeper discounts on older models. New releases continue into the summer, but the best deals on the latest models often don't appear until the fall, with Black Friday and Cyber Monday offering the most significant savings.
TV Brands With New Products
Major TV brands release updated models annually. Here's a look at what's new in 2025:
Samsung
Samsung focuses on high-end TVs, with fewer budget options. The 2025 lineup features minor upgrades from last year, including improved brightness, enhancements to mini-LED and Quantum Dot (QD-OLED) backlighting, and better gaming features.
LG
LG's 2025 OLED evo TVs boast AI personalization and an upgraded "Brightness Booster Ultimate" technology. The new G5 model offers a 4K 165Hz variable refresh rate, ideal for gamers looking to reduce lag and frame stuttering.
Hisense
Hisense's 2025 lineup includes ULED models with a 144Hz refresh rate for enhanced gaming. Their 136" MicroLED TV uses mini-LED technology to overcome traditional backlight limitations.
Vizio
Vizio made minor improvements to its 2024 TVs, enhancing LED performance and adding features. They've discontinued the top-line P-series, leaving the mid-range M-series and budget V-series. The D-series offers a cost-effective 1080p option for smaller screens.
TCL
TCL revamped its lineup in 2024 with the Q- and S-series, with the QM8 as the flagship. At CES 2025, they introduced the entry-level Mini LED QM6K, available in 65", 75", and 85" sizes, with smaller options coming later.
Roku
Roku, known for streaming devices, launched its own TV lineup in 2024, ranging from 24 to 75 inches. The Roku Plus models come with the Voice Remote Pro, featuring hands-free voice commands and rechargeable batteries, while the Roku Select models include the basic Roku Voice Remote. You can access the Roku Channel without a Roku streaming device, making Roku TVs a great choice for streaming enthusiasts.
Top Budget TVs You Can Buy Now
If you're ready to buy, we maintain a list of the latest TV deals and our top budget picks for 2025:
### Hisense 65U6N
0This TV offers accurate colors, solid contrast, and a host of features at a surprisingly low price. See it at Amazon
### TCL 55Q750G
1A stunning QLED TV with impressive contrast and brightness, capable of hitting 144Hz in 4K with VRR enabled, all at an affordable price. See it at Amazon
### Hisense 50U6HF
0An ultra-affordable option with Amazon Fire TV OS for easy streaming and smart home integration. See it at Amazon
